To Upgrade or Not to Upgrade? That is the Question.

I had a fascinating conversation recently with the renowned Danish photographer Thorsten Overgaard. Thorsten shoots almost exclusively with a Leica, the camera that arguably has more claim to the word “classic” than any other, and is one of the most brilliant documentary photographers in the world. Like many in the profession, he uses Adobe Photoshop […]

Rags to Riches — The Story of a Book Design

This is the story of a book. It starts in a waiting room, where the lady sitting next to me had a spiral bound book on her knee. It looked — it screamed — “home made.” It wasn’t something you’d want to try to read. I couldn’t let it go by without doing something to help, […]

Why Did My Designer Say My Picture Is Too Small?

Here’s a common scene that plays out between a designer and a client: Designer: “We can’t use that image in your [brochure/flier/magazine cover] because it’s too small.” Client: “But I got it from our website. It looks fine there, and it’s almost three inches square!” Designer: “Well, do you have the original photograph? I can […]

The Right Design is a Good Investment

Ultra Essence is a national distributor of popular skin care products, sold primarily at shows, state fairs and similar venues, where people are looking for things they don’t normally find in stores. Their sales booth advertising was in need of a face lift, though, being just a bit too “down home” and not a good […]

Making An Ad With What You Have

Working with entertainment clients, you sometimes get a project that has to be turned out very quickly with limited resources. The show WILL go on, and a full-page ad that’s due on press tomorrow must have enough impact to make people notice the show and want to attend. On this occasion, we had about three […]

That Cheap Logo Design Website Might Not Be So Cheap

It’s a fact of the Internet that things can be copied far and wide with very little control. In some respects, that’s fantastic. You can get information about almost anything, any time. Some it is even accurate. But when it comes to betting your business on something you find “in the cloud,” it’s a good […]

So you want to learn Photoshop

I’m often asked by friends and associates to teach them this or that about Photoshop, among other graphics applications in Adobe’s massive catalog of industrial-strength software. I’ll spend half an hour or so going over how to solve the particular problem they’re wrestling with at the time. It’s fun, it breaks up my day a […]

The Cute Designer Video That Started It All

I make no secret of my admiration for Gridiron Flow, which in my not-so-humble opinion is the best thing to happen to designers since desktop publishing. Here is the very original YouTube video that enticed me into the private beta test program for the product, more than a year ago:

Flow has its own teaser trailer

You have to love a software company that can put out a seriously cool movie-style trailer for their latest product. I’ve written about Flow, the application that transforms the way we work with creative software. It was a blast testing, suggesting improvements, and watching the program evolve from its original concept to the mature product […]

Transforming the way you work with creative projects

I’ve mentioned Gridiron Software’s new application, Flow, in a previous post. I’ve been beta testing Flow since the latter part of 2008, and it’s been quite an evolution. Big news is that the first (possibly the only) Release Candidate has just been made available for download at www.gridironsoftware.com. Every once in a long while, a […]